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Optimize Score
Adrian avatar
Written by Adrian
Updated over a week ago

What is the Optimize Score?

The Optimize Score feature in the vidIQ extension is designed to give you real-time feedback on how well your video is optimized for YouTube. This powerful tool analyzes key elements of your video metadata, like title, description, tags, and additional enhancements, to calculate a comprehensive score ranging from 0 to 100. The higher the score, the better optimized your video is for visibility and engagement on YouTube.


How to understand Optimize Score:

You’ll see the Optimize Score on the video details page, either while uploading a video beneath the video preview area in the YouTube Studio editing interface or while editing a video below the “Preview in search results” feature. The score appears as a number (e.g., 92/100), giving you a snapshot of your optimization progress.

Click on “Expand” next to the Optimize Score to get a breakdown of the elements affecting your score. The analysis is divided into High Priority and Low Priority sections.

  • High Priority (80% of the score): These are critical elements that significantly impact your video’s ranking potential, such as:

    • If your title evokes intrigue.

    • If the video’s purpose and viewer benefit are clear.

    • If the title is straightforward and not overly long.

  • Low Priority (20% of the score): These are additional elements that contribute to better optimization, like:

    • Included keywords in the first 200 characters of the description (ensure to add the exact keywords naturally in your description that were applied in the Tags section).

    • Added video chapters (ensure that the first timestamp you list starts with 00:00 and the video chapters are at least 10 seconds.)

    • Applied a custom thumbnail.

    • Included at least one end screen or added the video to a playlist.

As you make changes to your video’s metadata (e.g., updating the title, refining the description, or adding tags), the Optimize Score will refresh instantly, reflecting the impact of your updates. This immediate feedback allows you to see the benefits of your adjustments and ensures you're maximizing the potential of your content.

The Optimize Score feature is your real-time guide to achieving better visibility and engagement for your YouTube videos. It helps you effortlessly make data-driven improvements. If you want to explore more vidIQ features within YouTube Studio's upload/edit flow, follow this link.

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